Mar 18, 2009

Kim Bum to endorse cosmetics

Posted by Nez

CF deals just never stop coming in. Boys Over Flowers actor Kim Bum will be the exclusive model for cosmetic brand Its Skin for 1 year.

He will appear in the CF for the brand and also other related events like fansigning.

Kim Bum was chosen to capture the main customers of the brand - which is the females - and was looked upon as able to leverage the brand overseas.


Take out with full credits.
Credits:Kbites

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